Tackling the toughest topics in veterinary medicine
The Veterinary
Viewfinder
Candid conversations on the issues shaping veterinary medicine.
Hosted by Dr. Ernie Ward, DVM & Beckie Mossor, MPA, RVT
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Two perspectives, one profession
Dr. Ernie Ward, DVM
Dr. Ernie Ward is a veterinarian, author, and longtime advocate for pets and the veterinary profession. Based in coastal North Carolina, he founded the Association for Pet Obesity Prevention in 2005 and the World Pet Obesity Association in 2024, pairing public education for pet owners with clinical standards for veterinary teams.
An author and a familiar voice across national media, Ernie is known for putting the profession’s hardest conversations front and center. Since 2016, he and Beckie have co-hosted the Veterinary Viewfinder Podcast, a weekly show that digs into the toughest and most controversial topics in veterinary medicine, features leading voices in the field, and looks for practical answers to the challenges veterinary teams face.
Beckie Mossor, MPA, RVT
Beckie is a Credentialed Veterinary Technician from Southport, NC, and founding director of the American Association of Credentialed Veterinary Technicians, where she has shaped national conversations on technician utilization, representation on veterinary medical boards, and equity in veterinary organizational structures.
Her work has been published in professional outlets, and she presents internationally on the intersections of veterinary medicine, leadership, and advocacy. She is proud to be the first credentialed veterinary technician to serve on the WSAVA Professional Wellness Committee.
Beckie also co-founded the Veterinary Industry Giving Tree, a nonprofit dedicated to helping veterinary professionals through financial hardship, and has co-hosted the Veterinary Viewfinder Podcast for nearly a decade — bringing candid, often provocative conversations and fierce advocacy to the profession.
Tough Topics and Trends in 2022 for the Veterinary Profession
Happy New Year, Viewfinders! This week our hosts preview the veterinary profession’s toughest topics and trends we predict for 2022!
Dr. Ernie Ward and Beckie Mossor, RVT join in a rapid-fire discussion of the top challenges they foresee for 2022 (and beyond).
Some of the issues they discuss include:
Veterinary workforce shortages
Mental health issues (burnout, depression, compassion fatigue, substance abuse, etc.)
Veterinary staff wages and benefits
Student loans an date rising cost of DVM/RVT degrees
Inflation of vet services and products - what impacts will inflation have on patient care and client communications?
Social media complaints - We’re seeing reports of vets being charged with ethics and professional behavior violations when they engage clients online. Yikes!
Corporatization vs Independent Practices: How can we get along and compete?
Core vaccines - potential challenges post-pandemic vaccine controversies?
Politics - Veterinary Practices and 2022 Midterms
What happened to the Veterinary Nurse Initiative (VNI)? Our continuing plea for veterinary technician Title Protection
Telemedicine - Muddy waters ahead or smooth sailing?
Brachycephalic breeds - Will US veterinary professionals speak out as they are in the UK?
CBD - definitely maybe?
Climate change
Animal welfare and Food animal production, ventilation Shutdown (VSD)
Looks like 2022 is going to be an exciting and promising year! Happy New Year, Viewfinders!
Podcast: Facebook for Veterinary Professionals with Dr. Caitlin DeWilde
Nearly 2 billion people, including veterinary professionals, are using Facebook in 2018. This week Drs. Ernie Ward and Cyndie Courtney along with Beckie Mossor, RVT talk with Dr. Caitlin DeWilde about social media and her business, The Social DVM. The group discuss Caitlin's story of becoming a veterinarian, the recent changes to the Facebook News Feed algorithm, and practical advice for managing a veterinary clinic's Facebook Page.
Podcast: The Huge Problem of Pet Obesity - 2016 U.S. Pet Obesity Survey Results & Controversies
Pet obesity in the U.S. continued to steadily increase last year, affecting nearly 59% of cats and 54% of dogs, according to the Association for Pet Obesity Prevention (APOP). During their ninth annual survey, APOP also found pet owners and veterinary professionals disagreed on key pet food issues such as the benefits of corn and grains, value of raw and organic diets, and the best sources of pet nutritional advice. Veterinarian and APOP founder Ernie Ward, Dr. Cyndie Courtney, and Beckie Mossor, RVT talk about these issues and more this week! Follow us on Facebook at Veterinary Viewfinder or Twitter @VetViewfinder
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Have a guest or topic idea?
Suggestions, questions, and guest pitches are always welcome. The fastest way to reach the show is by email.