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The Veterinary
Viewfinder

Candid conversations on the issues shaping veterinary medicine.

Hosted by Dr. Ernie Ward, DVM and Beckie Mossor, MPA, RVT
New episodes weekly · On the air since 2016

The Veterinary Viewfinder Podcast cover art

The Veterinary Viewfinder Podcast

Dr. Ernie Ward and Beckie Mossor, MPA, RVT, have co-hosted their award-winning weekly veterinary podcast since 2016. Each week, they “tackle the toughest topics in veterinary medicine,” highlighting controversial issues and trending news, introducing veterinary key opinion leaders and provocateurs, and offering solutions to the myriad challenges facing the veterinary profession.

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Your Hosts

Two perspectives, one profession

Dr. Ernie Ward

Dr. Ernie Ward, DVM

Veterinarian · Author · Advocate

A veterinarian, author, and longtime advocate for pets and the profession. Founder of the Association for Pet Obesity Prevention and the World Pet Obesity Association, and a familiar voice across national media.

Beckie Mossor, MPA, RVT

Veterinary Technician · Educator

A registered veterinary technician, educator, and advocate known for advancing the technician profession and for practical, people-first conversations about everyday veterinary work.


Latest Podcast Episodes - Click to Listen

Dr. Ernie Ward Dr. Ernie Ward

Recession Proof? Have Veterinary Clinics Been Killing Growth Due to Staff Shortages, Placing Them At Risk During Recession?

We’ve heard too many stories the past few months of veterinary clinics not taking new patients or unable to see routine care appointments for weeks. Have the pandemic, workplace shortage, an inflation made the veterinary industry potentially less “recession proof” than before? Viewfinders, let’s tackle this tough topic!

Hosts Dr. Ernie Ward and Beckie Mossor, RVT discuss how some clinics may be inadvertently putting themselves at increased risk of recession impacts due to not accepting new patients, long waits for annual care, and rising prices.

Dr. Ward points out why this potential recession may be unlike any other for the veterinary profession as a multitude of veterinary market forces conspire to threaten our traditional economic resilience.

Beckie discusses her concerns that too many veterinary practices may not appreciate that today’s clients may not be as loyal as in the past and that vet-flation may cause many pet parents to price shop out services.

Our hosts discuss the “veterinary workforce translocation” that may hav additional impacts on how independent vet clinics operate in the future. They also discuss steps every clinic needs to take now to lessen the affects of a potential economic downturn.

Viewfinders, we hope this episode gives you ideas on how to weather the economic storms that may lie ahead. Don’t forget to head over to Apple Podcasts and drop 5-stars on on us so we may reach more veterinary colleagues! If you have any questions or topic ideas, email us at veterinaryviewfinder@gmail.com!

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What We Cover

The conversations behind the care

Practice culture & leadership
Client communication
Clinical controversy & ethics
Veterinary technician careers
Technology & the future of care
Wellbeing in the profession
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Guests, topics & feedback

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Suggestions, questions, and guest pitches are always welcome. The fastest way to reach the show is by email.