Tackling the toughest topics in veterinary medicine
The Veterinary
Viewfinder
Candid conversations on the issues shaping veterinary medicine.
Hosted by Dr. Ernie Ward, DVM & Beckie Mossor, MPA, RVT
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Two perspectives, one profession
Dr. Ernie Ward, DVM
Dr. Ernie Ward is a veterinarian, author, and longtime advocate for pets and the veterinary profession. Based in coastal North Carolina, he founded the Association for Pet Obesity Prevention in 2005 and the World Pet Obesity Association in 2024, pairing public education for pet owners with clinical standards for veterinary teams.
An author and a familiar voice across national media, Ernie is known for putting the profession’s hardest conversations front and center. Since 2016, he and Beckie have co-hosted the Veterinary Viewfinder Podcast, a weekly show that digs into the toughest and most controversial topics in veterinary medicine, features leading voices in the field, and looks for practical answers to the challenges veterinary teams face.
Beckie Mossor, MPA, RVT
Beckie is a Credentialed Veterinary Technician from Southport, NC, and founding director of the American Association of Credentialed Veterinary Technicians, where she has shaped national conversations on technician utilization, representation on veterinary medical boards, and equity in veterinary organizational structures.
Her work has been published in professional outlets, and she presents internationally on the intersections of veterinary medicine, leadership, and advocacy. She is proud to be the first credentialed veterinary technician to serve on the WSAVA Professional Wellness Committee.
Beckie also co-founded the Veterinary Industry Giving Tree, a nonprofit dedicated to helping veterinary professionals through financial hardship, and has co-hosted the Veterinary Viewfinder Podcast for nearly a decade — bringing candid, often provocative conversations and fierce advocacy to the profession.
Beyond Pizza Parties: Real Appreciation Strategies for Veterinary Teams
This week on The Veterinary Viewfinder, Dr. Ernie Ward and Beckie Mossor, MPA, RVT, slow down the holiday rush to talk about something deceptively simple and surprisingly powerful: gratitude.
As Thanksgiving arrives, many practice owners and managers are asking the same question: What do I do for my staff this year? Yet the podcast reveals a deeper conversation about why traditional gestures, pizza parties, gift cards, and generic thank-yous often fall flat. Beckie shares that “pizza parties are cliché these days.”
Ernie and Beckie break down why authentic appreciation requires more than convenience. They explore the concept of “gratitude love languages,” encouraging leaders to notice how individual team members naturally give and receive appreciation.
Through real examples, from celebrating a shy kennel assistant in a way that made her light up, to publicly acknowledging an associate veterinarian’s hard-won case success on social media, the hosts show how personalized recognition creates lasting impact.
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